The annual conference of the American Advertising Federation’s Tenth District

NSAC - April 09 - 11, 2025
Professionals - April 10 - 12, 2025
REGISTER

FULL ACCESS (includes Mosaic & SWHOF) - $474 Professionals / $374 Ad 2 Members
Advent10n - $399 Professionals / $299 Ad 2 Members
Student / Professor Conference Pass Available

Hotel Reservations
Hilton Arlington
Reserve your room and learn more about the conference hotel:
Professional dates: 4/10-12, 2025
NSAC Schools please see instructions below.

Competition & Hotel Reservations
The NSAC competition will take place April 09, 2025 to April 11, 2025.
To register your team and reserve your room download and fill out the form then contact:
Candy Pittman to reserve -
KEYNOTES
Friday Welcome Breakfast
Steve Pacheco
CEO, American Advertising Federation
State of the AAF

Friday Lunch Keynote

TEXAS RANGERS
Baseball Club
Taking a Legacy Sports Franchise Brand into the Future
Saturday Breakfast Keynote


Trina Roffino
The Marketing Arm
From Adversity to Innovation | The Transformative Power of Perspective
How perspective, curiosity, and an entrepreneurial spirit can transform adversity into innovation and growth
Saturday Lunch Keynote Panel
Non-Profit Mission




SPEAKERS

WEBB BIERBRIER
National Marketing & Growth Lead
American Heart Association
KEYNOTE: Non-Profit Mission


STEVE PACHECO
CEO
American Advertising Federation
KEYNOTE: State of AAF


STEPHANIE PRICE
Sr. Manager, Marketing & E-Commerce
Historic Hotels of American & Worldwide
Ad 2 & Young Professional Session


TRINA ROFFINO
CEO
The Marketing Arm
KEYNOTE


VANESSA PEACE
VP, Marketing Strategy
American Cancer Society
KEYNOTE: Non-Profit Mission


ERIKA HOLLAND
EMMY Award-Winning Journalist
Gala Emcee
Panel Moderator

CRYSTAL ANDERSON
Partner, Chief Strategy Officer
3 Headed Monster


SCOTT BIGGERS
VP, Creative
Texas Rangers
KEYNOTE: Sports Marketing

MATT STEWART
Owner, Chief Creative
Rocket Chimp
Theme Parks, Video Games, Entertainment


AUSTIN SANDY
National Digital Marketing Manager
Gray Media
Ad 2 & Young Professional Session


JASON BLOOM
Partner, Copyright Expert
Haynes Boone
TOPIC: The Importance of Copyright


LIZ CASELLI-MECHAEL
VP, Communications & Marketing
World Central Kitchen
KEYNOTE: Non-Profit Mission


SAMANTHA SIMONEAUX
VP, Health Strategy
AdTheorent
Topic: Healthcare Marketing with A.I.


ABEL SANCHEZ
Owner, COO
Starfish Ad Age
TOPIC: Enhance your Productivity with A.I.

TRAVIS DILLON
Sr. VP, Marketing
Texas Rangers
KEYNOTE: Sports Marketing


RANDY CHASE
Owner, Chief Strategist
Rocket Chimp
Theme Parks, Video Games, Entertainment



CRYSTAL GONZALES
Sr. National Sales Executive
SiriusXM Media
Ad 2 & Young Professional Session

ANDY FARNUM
Account Director
Indigo Slate
TOPIC: A.I. and Innovation

WINTER PROSAPIO
Communications Director
The Atkins Group
TOPIC: Crisis Communications

BEN MADDY
Brand Ambassador
Fireman Hospitality Group
TOPIC: Networking 101

COLLEEN LONG
Yoga Lab Program Manager
Next Step Community Solutions
TOPIC: Mindfulness for your work life.
AGENDA
Wednesday 4/9/25 - NSAC Only
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NSAC Registration Orientation & Competition
Hilton Hotel Arlington
Thursday 4/10/25 - NSAC & Professionals
-
NSAC Competition
-
NSAC Awards Reception
-
Conference Check-in
-
Conference Welcome Reception
Hilton Hotel Arlington
Friday 4/11/25 - NSAC & Professionals
-
Welcome Breakfast
-
Breakout Sessions
-
Lunch Keynote
-
Breakout Sessions
-
Mosaic & Southwest Hall of Fam (Full Access Pass or Optional Ticket)
Hilton Hotel Arlington
Saturday 4/12/25 - Professionals
-
Breakfast Keynote
-
Breakout Sessions
-
District Business Meeting
-
Lunch Keynote
-
Breakout Sessions
-
Governor's Champagne Toast
-
Evening of Excellence Celebration (offsite)
Hilton Hotel Arlington

DIVERSE
BREAKOUTS

Creative
Sessions will be focused on design, copy and creating exciting content. We do it every day and continue to create better.
Innovation
Our world is constantly changing, these sessions will focus on how best to keep up with current changes and getting ready for future industry changes.
Community
Community is important. We use advertising as a way of giving back, these sessions will focus on how to be inclusive and help in the community around you.
OUR PARTNERS
IN-KIND PARTNERS

Join Us in Arlington, Tx!
Professionals - April 10-12, 2025
Hilton Hotel - Arlington
Questions?
Your co-chairs are here to help. We can't wait to see you at Advent10n!

