Join us in Dallas in April 2026
The American Advertising Federation’s most dynamic district is coming to Dallas TX!
Join advertising professionals, educators and students from across Texas, Oklahoma, Arkansas and Louisiana for Advent10n - the annual conference for the American Advertising Federation, April 08 - 11, 2025. Mix and mingle with Advertising and Marketing professionals involved at the top levels of the industry, along with the best and brightest students from close to 20 colleges and universities competing to enter the profession.
District National Student Advertising Competition (NSAC) - April 8th - 10th
- 15 Schools
- 2 Winners move on to national
- Student Career Fair
Professionals experience 3 exciting keynote sessions and several breakout sessions on 3 tracks - April 9th - 11th
- Creativity
- Innovation
- Community
PLUS - 2 BIG PARTIES and a chance to see the Mosaic Awards, Next Wave Awards, and American Advertising Awards!
Don’t Miss out!
Location and Pricing
DoubleTree Campbell Center - Dallas
Minutes from SMU and Dallas amenities!
AAF District 10 Rate: $189 per night
Event Registration Pricing
Professional Early Bird - $425 All Access / $349 Conference Only
All access include American Advertising Awards & Evening of Excellence
Ad 2 Member - $375 All Access / $299 Conference Only
All access include American Advertising Awards & Evening of Excellence
Student / Professor Rate (NSAC Attendees) - $199
Saturday or Friday Only - $250
American Advertising Awards - $150
Evening of Excellence Guest - $150
Early Bird Pricing Ends February 15, 2026. Prices increase $50.
KEYNOTES
Friday Welcome Breakfast
TED WRIGHT
CEO OF FIZZ & AUTHOR
Followed by NSAC Champion Presentations
In 2015, Phil Kotler described Ted Wright as, “The Pioneer of modern Word of Mouth Marketing.” As the CEO of Fizz, Ted Wright has led one of the largest word of mouth marketing firms in the world since 2001. Operating in 13 time zones around the world, Fizz’s clients include Coca-Cola, LVMH, JetBlue, Audi, Intel, Quidel, and FIFA.
Friday Lunch Keynote & Next
Wave Awards
TBD
Emcee: Victoria Lara
Public Information Officer, TxDOT
Join us for AAF District 10's Next Wave Award ceremony recognizing outstanding advertising professionals under the age of 40.
Friday Afternoon Keynote
CHIP KIDD
BOOK COVER DESIGNER & AUTHOR
Chip Kidd is an American graphic designer, editor and author, best known for his book covers. As of 2024, he is the vice president and art director at Knopf and editor-at-large for graphic novels at Pantheon. He is the author of two novels and numerous non-fiction books on comics and graphic design, with a particular interest in DC's Batman series. Kidd is the recipient of four Eisner Awards, the 2014 AIGA Medal and the 2007 American National Design Award for communication design.
Friday Night
American Advertising Awards
GALA IS BACK!
Emcee: Susan Saurage-Altenloh
Former D10 Governor
The American Advertising Awards gala is back by popular demand! We're celebrating the best creative in Arkansas, Louisiana, Oklahoma, and Texas!
Saturday Breakfast Keynote
STATE OF AAF
American Advertising Federation
Steve Pacheco, CEO
Dawn Reeves, EVP Club Services
Saturday Lunch Keynote &
Mosaic Awards
KEYNOTE
Emcee: Victoria Lara
Public Information Officer, TxDOT
Celebrating the champions of diversity in our industry.
2025 Photo Gallery
2022 Photo Gallery
© 2025 by Starfish Ad Age.